The Decline of Dating Apps: Why Gen Z Are Saying ‘Yes’ to Matchmaking
In the age of swipe left, swipe right, and endless scrolling, Gen Z has become disillusioned with modern dating. Young people - who have grown up within an online world - are now seeking a return to traditional matchmaking and romance. The Attractive Partners team has been looking into why.
According to a recent survey, 79 per cent of Gen Z-ers report experiencing dating app fatigue. As a result, personal matchmaking is making a comeback among a generation that is tired of the superficiality and toxicity often associated with online dating. Less and less singles, across generations, feel the need to be endlessly ghosted or catfished.
The appeal of professional matchmaking lies in its personalised approach. Matchmakers take the time to get to know their clients on a deeper level, understanding their values, goals, and relationship preferences. This allows them to introduce clients to potential partners who are more likely to be compatible and serious about a long-term relationship. Additionally, matchmaking can provide a sense of security and support, as clients can rely on their matchmaker for guidance and advice throughout the dating process.
As dating app fatigue continues to rise, it is clear that singles of all ages are seeking more authentic and meaningful connections. Matchmaking offers a promising alternative, providing a way for men and women to find love in a more intentional and personalised way.
Attractive Partners is an offline dating agency that specialises in providing personalised matchmaking services. Our dating experts are here to help you find a genuine, meaningful connection. Speak to our friendly membership advisers to find out how we can kick-start your journey to find the one.